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Pure White is a line of dedicated cream developers to be used with permanent colors and all powder and liquid lighteners. Ideal for achieving the lightest results on naturally dark brown or dark blonde hair. Get fabulous shades and superior lightening action with the aid of Pure White.
Clairol Professional Pure White Crème Developer contains protective conditioners and emollients to guard the hair from damage and condition while developing.
The creamy consistency allows for an easy bowl-and-brush application and the resulting opaque mixture saturated the hair to ensure no strands are left untreated.